NEW KQED PUBLIC TELEVISION HD AND DIGITAL CHANNELS

ALAMEDA, Calif., October 1, 2004 — Alameda Power & Telecom is proud to announce that five new digital KQED Public Television channels have joined our line-up!

The five new channels, KQED HD (high-definition television), KQED Encore, KQED World, KQED Kids, and KQED Life, add dramatically enhanced program choices to what Alameda viewers already enjoy on KQED 9:

• KQED HD (Alameda P&T Channel 109) features a variety of highdefinition and widescreen PBS programs and KQED productions.
• KQED Encore (Alameda P&T Channel 110) is prime time all the time and offers some of the most popular PBS programs and KQED productions.
• KQED World (Alameda P&T Channel 111) brings you thought-provoking television such as history, local and world events, nature, news, and science programming.
• KQED Kids (Alameda P&T Channel 112) airs quality shows that kids will love and parents will appreciate.
• KQED Life (Alameda P&T Channel 113) carries shows that educate, enrich, and entertain and includes arts and entertainment, food, gardening, how-to, money management, and travel programming.

KQED HD will join 10 other channels available on the Alameda P&T cable system that showcase HDTV and widescreen programs. With a picture quality that is six times sharper than regular television and CD-quality surround sound, HDTV dramatically improves the quality of the television picture. Alameda P&T's many digital channels also offer a significantly higher quality picture than analog television. The new channels offer unprecedented viewing options. Public broadcasting's best and most popular programs will be repeated at additional times. Programs typically seen during a particular part of the day will be available at alternate times (i.e., children's programming in the evening and prime-time programming during the day). The channels also make room for wonderful quality programs that could not previously fit into KQED Channel 9's schedule.

Alameda P&T customers who have an HDTV-ready television set can rent a digital set-top converter that includes an HDTV tuner, allowing them to view channels broadcast in high-definition. Alameda P&T offers KQED's other four digital channels as part of its digital service without an HDTV-ready television set or an HDTV set-top converter. To learn more about the new KQED channels, please visit www.kqed.org/dtv. To learn more about how to receive the new channels, please call 748-3900.